As the Senior Marketing Manager, Matt is focused on reinforcing the firm’s brand and growing the business niches through our various strategic communications to include websites, collateral, events, public relations and advertisements. He also heads up the firm's content marketing initiatives.
Before joining Skoda Minotti, I was Director of Marketing at ERC, a professional services organization specializing in Human Resources. I managed the marketing plans for the various business divisions, and setup multi-channel media campaigns across radio, print, direct mail and digital. I also spent two years coaching the girls’ tennis team at North Royalton High School.
I earned my B.A. in Business Administration, with a focus on Marketing, Management and Human Resources from Baldwin Wallace College. I was a member of the men’s tennis team and a Resident Assistant. I was also president of the Dayton C Miller Honors Society.
What’s In My Toolbox:
In my 10+ years of experience in business-to-business marketing, I’ve developed expertise in:
I’m big on relationship marketing – focusing on customer service and satisfaction. Listening to the customer, whether internal or external, is the most important first step. One of my favorite quotes is, “People don’t care how much you know, until they know how much you care.”
My Volunteer Work:
I am very passionate about the Make-A-Wish Foundation. I love giving back to children in need, and enjoy seeing the happiness it brings to the entire family when a child’s wish comes true. I volunteer as a Wish Granter, on the committee for the annual Walk for Wishes fundraiser, helping out with special events and speaking on behalf of the Foundation.
Professionally, I am active in the Association for Accounting Marketing (AAM); serving on the Growth Strategies (Committee Chair) and Strategic Communications Committees.
Ask Me About: